Alexa Chung is Back for New SS/17 AG Jeans Campaign
Veteran fashion muse Alex Chung fronts the Adriano Goldschmied denim Spring Summer 2017 collection. It’s been three years since the young British Vogue editor launched ‘Alexa Chung for AG Jeans’. The fashion chemistry was immediate and the sells were explosive. Chung and the California based, denim brand became a fan favorite. In continuation of their partnership, the Alexa Chung style mantra offers a glimpse of AG jeans in Paris.
Lensed by photographer Karim Sadli, the SS17 AG denim line is a French affair. Posing along Parisian streets and open doorways, Chung brings her signature it girl style. For the advertisement, the fashionista poses in a dreamy collection of bohemian inspired separates. Standout pieces from the AG jeans x Alexa Chung Spring/Summer’17 lineup includes a brown suede skirt, jean overalls, and lots of denim classics including jean jackets, tops and pant styles. Alongside the imagery, the model shows off her on-screen skills in a short campaign video.
Ranging from $108 for a striped tank top to $298 for the “The Leah” denim overall, the AG denim SS/17 collection is available now. You can shop the newest line at AGdenim online and in-store. Keep browsing below for a preview of the campaign and all the Alexa Chung looks.