See Lucky Blue Smith in Moncler FW15 Ad Campaign with Sister Pyper America

Moncler Releases FW15 Ad Campaign Starring Of the Moment Model Lucky Blue Smith alongside Younger Sister and Band Mate Pyper America.

Lucky Blue Smith continues his reign as male model of the moment and brings along model sibling Pyper America in a whimsical ad campaign for Moncler FW15. Following campaigns this season for major brands such as Tom Ford and and Philip Plein, the 18 year old sensation is proving just how influential he has become in the fashion world.

With over 1.2 million Instagram followers and a resume that would put even a top model to shame, Lucky and younger sister and bandmate Pyper America join forces in this nordic inspired campaign photographed by Annie Lebovitz. The two are pictured in a barren, icy tundra with only the company of the blistering wind and the Moncler FW15 collection.

Lebovitz’s ability to capture the individual in a natural, yet surreal light are on full display as the striking features of Lucky and Pyper blend brilliantly with the chilling backdrop. It’s a modern day fairy tale in more ways than one.

See the gallery below for all the images from Moncler FW15 Ad Campaign Starring Lucky Blue Smith and Pyper America !