Coach Releases the first Image from its FW15 Ad Campaign Starring Miss Asia, Lady Gaga’s Dog.
Brands are always pushing the boundaries of ad campaigns and having a star front your brand, simply may not be enough. Coach offers an answer to this dilemma as they release their FW15 Ad Campaign starring “Miss Asia”, the canine counterpart of Lady Gaga.
The new series titled, “Coach Pups, was shot by Steven Meisel and will feature a line up of dogs decked out in the Coach FW15 handbag collection.. “We wanted to create playful images that make you smile,” said creative director Stuart Vevers.*“We were inspired by some images from the Coach archive, which featured Eddie*– the dog that starred in the TV series “Frasier”*– to create something joyful, with humor and character. That’s a spirit that’s uniquely at the heart of Coach.”
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