CAMPAIGNS: MIU MIU FW15 AD CAMPAIGN SUBJECTIVE REALITY

Miu Miu releases its FW15 Ad Campaign photographed by Steven Meisel.

Miu Miu takes us back to a time of understated grandeur in its FW15 ad campaign. The focus was raw photography  that captured the essence of people as they moved around across streets, surfaces, and each other. The results are a euphoric trip to places we’ve seen and other’s we’ve merely dreamed about.

“Photography oscillates between two poles: the tripod and the hand, the compositional and the improvisational, the studio and the street. The hand-held, improvised picture — shot in the city, with a lightweight cameras and available light — has always put forward an aesthetic critique: the rejection of overly determinative technique and academic notions of composition. The street photograph represents a more immediate, engaged, lived art.”, says the brand on their website.

“That unstudied sophistication of the surreptitiously captured image is evident in Steven Meisel’s new photographs of Maddison Brown, Hailey Gates, Mia Goth, Stacy Martin for the Miu Miu FW’15 campaign. That the campaign has a title, Subjective Reality, and each individual image is subtitled, is poignant.”

The campaign was photographed by industry veteran Stevan Meisel and features models: Hailey Gates, Mia Goth, and Stacy Martin.

Check out all the images from the Miu Miu FW15 ad campaign below!


 

Send this to a friend